Broken Arrow students compete in the Vans Custom Culture contest

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Throughout the last two years, Broken Arrow students have been competing in the Vans Custom Culture competition. This competition allows four students, one team, per school to decorate one of the four types of Vans that the company sends. Seniors Josh Haltom and Brooke York, along with sophomores Creston Eid and Madeline Fyffe will be decorating a shoe each. Each of the shoes has to represent one of the four themes: art, music, action sports and local flavor. If won, the art department will receive $50,000.

“Action sports are like skateboarding or extreme biking,” art teacher Jennifer Brown said. “The local flavor theme is to represent something about Oklahoma. The students can paint, draw or use markers, really anything they want, to decorate the shoe that they were given.”

Of the four students, two of the students are sophomores and two are seniors. The sophomores will then be chosen again next year to decorate to lead the other students chosen.

“People should come down to the art rooms and see our works of art,” Haltom said. “I was in it last year and designed one of the shoes and I’m in it again.”

In addition to the shoes, the team will need to create a design on paper to represent “Technology in Design”. This creation will be a separate submission from the shoes.

“My shoe is the local flavor shoe,” Eid said. “We connected all of the four shoes through a warm color scheme so we all have to use a warm color on our shoe.”

There are five regions in total. Once the shoes are sent into the Vans company, someone will decide if the design is one of the top 10 in the region that it was sent from. If one of Broken Arrow’s designs is chosen, the design will go online for voting in the Broken Arrow community.

For more information, visit the art rooms in the VPA buildings or contact art teachers Jennifer Brown or Jennifer Deal.


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